{"id":370,"date":"2019-11-12T12:25:41","date_gmt":"2019-11-12T10:25:41","guid":{"rendered":"https:\/\/blog.hamk.fi\/designfactory\/?p=370"},"modified":"2019-11-20T08:56:29","modified_gmt":"2019-11-20T06:56:29","slug":"entreprenurship-is-rocket-science","status":"publish","type":"post","link":"https:\/\/blog.hamk.fi\/designfactory\/entreprenurship-is-rocket-science\/","title":{"rendered":"Entrepreneurship is rocket science"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">How would zero-gravity feel? How would it feel to look infinity on space? How would it feel to hear space noise? Most successful entrepreneurs like Jeff Bezos, Elon Musk and Richard Branson are creating opportunities for some of us to find answers actually in space. So, we were thinking the same questions in our Entrepreneurship is rocket science -workshop in HAMK Design Factory organized for the first year business design students.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-379 alignleft\" src=\"https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191111_155747_284-161x300.jpg\" alt=\"\" width=\"161\" height=\"300\" srcset=\"https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191111_155747_284-161x300.jpg 161w, https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191111_155747_284-549x1024.jpg 549w, https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191111_155747_284.jpg 720w\" sizes=\"auto, (max-width: 161px) 100vw, 161px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Our challenge was to search for answers to the question: How might we design a space vehicle for commercial space flights? First, we looked at some competitors like<\/span> <a href=\"http:\/\/www.virgingalactic.com\/\"><span style=\"font-weight: 400;\">Virgin Galactic<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"http:\/\/www.blueorign.com\/\"> B<span style=\"font-weight: 400;\">lueorign<\/span><\/a><span style=\"font-weight: 400;\"> and<\/span><a href=\"http:\/\/www.spacex.com\/\"> S<span style=\"font-weight: 400;\">pacex<\/span><\/a><span style=\"font-weight: 400;\">. There seem to be interest in space flights, some traction already achieved in forms of pre-ticket sales. And development work has been done over a decade, and in 2020 should be the year of the first commercial space flights.\u00a0 We spend some thirty minutes on this.<\/span><\/p>\n<p><strong>Second<\/strong>, we created a persona to whom the space flight experience would be offered. We looked at what the persona\u00a0would see, hear, think, say, feel and do while they are considering, buying, arriving, flying, being, landing and sharing their space flight experience. We spend some thirty minutes on this.<\/p>\n<p><span style=\"font-weight: 400;\"><strong>Thirdly<\/strong>, we set must criteria for the Spamely the space vehicle, the rocket. In most of the cases, view and window and spacewalk were must criteria. We spend some thirty minutes on this.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Fourthly<\/strong>, design work was started by sketching the vehicle, details, and experiences. Freehand drawing, painting,\u00a0<\/span><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-378 alignright\" src=\"https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191111_155722_190-161x300.jpg\" alt=\"\" width=\"161\" height=\"300\" srcset=\"https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191111_155722_190-161x300.jpg 161w, https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191111_155722_190-549x1024.jpg 549w, https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191111_155722_190.jpg 720w\" sizes=\"auto, (max-width: 161px) 100vw, 161px\" \/><span style=\"font-weight: 400;\">and coloring\u00a0were used in every team. We spend some thirty minutes on this.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-377 alignleft\" src=\"https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191104_140700529_HDR-225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191104_140700529_HDR-225x300.jpg 225w, https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191104_140700529_HDR-768x1024.jpg 768w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Fiftly<\/strong>, designing and making a model of prototype consisted of the vehicle and some details of the vehicle. Cartoon, play-doh, tape, paints, aluminum folio, different papers, glue, wire. We spend some 120 minutes on this.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Finally<\/strong>, each team prepared a one-minute sales pitch following needs, approach, benefits and competitive advantage. Nineteen teams were giving the sales pitches and it took some 45 minutes in total.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Entrepreneurship is rocket science -workshops served well in team building, playing and imaging and visioning bold future. Lesson learned: paper prototyping helps to transform bold ideas into tangible concepts, enhances team spirit and creative problem-solving.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-376 size-medium aligncenter\" src=\"https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191104_140602711_HDR-e1573550139121-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191104_140602711_HDR-e1573550139121-300x225.jpg 300w, https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191104_140602711_HDR-e1573550139121-768x576.jpg 768w, https:\/\/blog.hamk.fi\/designfactory\/wp-content\/uploads\/sites\/82\/2019\/11\/IMG_20191104_140602711_HDR-e1573550139121-1024x768.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>&#8211; Vesa<\/p>\n<p>Interested in prototyping? Check out the upcoming<a href=\"https:\/\/blog.hamk.fi\/designfactory\/design-factory-courses-2019-2020\/\"> courses!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How would zero-gravity feel? How would it feel to look infinity on space? How would it feel to hear space noise? Most successful entrepreneurs like Jeff Bezos, Elon Musk and Richard Branson are creating opportunities for some of us to find answers actually in space. So, we were thinking the same questions in our Entrepreneurship<span class=\"read-more\"><a href=\"https:\/\/blog.hamk.fi\/designfactory\/entreprenurship-is-rocket-science\/\" title=\"Read More\">More<\/a><\/span><\/p>\n","protected":false},"author":503,"featured_media":375,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[37,1],"tags":[48,49,31,5,27,15],"class_list":{"0":"post-370","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-courses","8":"category-general","9":"tag-bachelor-of-business-administration","10":"tag-bba","11":"tag-design","12":"tag-design-factory","13":"tag-hamk","14":"tag-hamk-design-factory"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Entrepreneurship is rocket science - Design Factory<\/title>\n<meta name=\"description\" content=\"Entrepreneurship is rocket science: How would zero-gravity feel? 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